NAICS 561740 Quarterly Industry Report
Carpet and Upholstery Cleaning Services
Comprehensive industry research for valuation professionals, business owners, buyers, and lenders
NAICS Code: 561740Sector: Administrative and Support and Waste Management and Remediation Services (56)Updated: Q1 2026
About This Report
This industry profile for Carpet and Upholstery Cleaning Services (NAICS 561740) draws on data from the Bureau of Labor Statistics[6], U.S. Census Bureau, and SBA size standards database[7]. Published by Fair Market Value and updated quarterly, it provides valuation professionals, franchise analysts, and business brokers with current market data. The editorial analysis reflects the independent assessment of FairMarketValue.com's research team, with all quantitative claims sourced to publicly verifiable databases.
Industry Snapshot
Key metrics for the carpet and upholstery cleaning services industry.
Share of Administrative and Support and Waste Management and Remediation Services
1.5%
By establishment count, 2022 Census[2]
NAICS Sector
56
Administrative and Support and Waste Management and Remediation Services
Industry Definition & Overview
Carpet and Upholstery Cleaning Services (NAICS 561740) encompasses establishments primarily engaged in cleaning and dyeing used rugs, carpets, and upholstery for residential and commercial clients per the U.S. Census Bureau[5]. Services are performed either at customer locations using portable extraction equipment or at dedicated cleaning facilities with industrial machinery. Methods include hot water extraction (steam cleaning), dry compound cleaning, encapsulation, and shampooing.
About 6,858 establishments employ roughly 38,080 workers nationally per the Bureau of Labor Statistics[6]. The industry generates over $5 billion in annual revenue, with most firms operating as small, locally owned businesses. Franchise systems like Stanley Steemer, Chem-Dry, and Zerorez hold meaningful market share while independent operators compete on price, service quality, and local reputation. Revenue comes from residential deep cleaning, commercial maintenance contracts, and specialty services like water damage restoration.
Profit margins typically range from 20 to 40 percent depending on service mix and operational efficiency. Water damage restoration and mold remediation command premium pricing and have become important revenue diversifiers for carpet cleaning firms. Per the SBA Table of Size Standards[7], the size standard is $9.0 million in average annual receipts. Seasonal demand patterns favor spring and fall cleaning cycles in residential markets, while commercial accounts provide steadier year-round revenue through scheduled maintenance programs.
What's Included in This Industry
- Residential carpet cleaning and stain removal
- Commercial carpet maintenance programs
- Upholstery and furniture fabric cleaning
- Area rug cleaning and restoration
- Carpet dyeing and color restoration
- Water damage extraction and carpet drying
- Pet odor and stain remediation
- Tile and grout cleaning services
- Drapery and fabric cleaning services
- Deodorizing and sanitizing treatments
NAICS Classification Hierarchy
| Level | Description | Code |
|---|---|---|
| Sector | Administrative and Support and Waste Management and Remediation Services | 56 |
| Subsector | Administrative and Support Services | 561 |
| Industry Group | Services to Buildings and Dwellings | 5617 |
| NAICS Industry | Carpet and Upholstery Cleaning Services | 56174 |
| National Industry | Carpet and Upholstery Cleaning Services | 561740 |
Related NAICS Codes
| Code | Description | Relationship |
|---|---|---|
| 561720 | Janitorial Services | Janitorial Services provide routine building interior cleaning while carpet cleaning addresses deep fabric restoration that goes beyond standard janitorial floor care capabilities |
| 561710 | Exterminating and Pest Control Services | Pest Control Services treat infestations while carpet cleaning removes residues, allergens, and contamination from fabrics after pest remediation treatments like bed bug or flea service |
| 561730 | Landscaping Services | Landscaping Services maintain exterior grounds while carpet cleaning handles interior fabric surfaces, both serving property owners who maintain buildings inside and out |
| 561790 | Other Services to Buildings and Dwellings | Other Services to Buildings provides pool, duct, and chimney cleaning that parallels carpet cleaning as a specialized building maintenance service within the property care sector |
| 811420 | Reupholstery and Furniture Repair | Reupholstery and Furniture Repair restores damaged furniture structure while carpet cleaning maintains existing upholstery condition through professional cleaning and stain removal |
| 423220 | Home Furnishing Merchant Wholesalers | Home Furnishing Merchant Wholesalers distribute carpets and rugs to retailers and installers, connecting the supply chain that generates future demand for professional carpet cleaning services |
Geographic Concentration
Top states by share of national establishments.
| # | State | % Est. | Total Est. |
|---|---|---|---|
| 1 | California | 10.8% | 743 |
| 2 | Florida | 9.6% | 659 |
| 3 | Texas | 6.1% | 418 |
| 4 | Illinois | 4.3% | 300 |
| 5 | New York | 3.7% | 257 |
| 6 | North Carolina | 3.6% | 251 |
| 7 | Colorado | 3.6% | 247 |
| 8 | Ohio | 3.5% | 245 |
| 9 | Michigan | 3.3% | 230 |
| 10 | Washington | 3.3% | 225 |
% Of Establishments
0%
11%
Source: County Business Patterns, U.S. Census Bureau[3]
SBA Lending Summary
960
Total SBA Loans
$266.6M
Total Loan Volume
$278K
Average Loan Size
10 yrs
Average Loan Term
10.28%
Average Interest Rate
7,120
Jobs Supported
Source: SBA 7(a) Program Data, U.S. Small Business Administration — FY 2025[4]
Key Insight: Per the SBA Table of Size Standards[7], Carpet and Upholstery Cleaning Services (NAICS 561740) has a size standard of $9.0 million in average annual receipts for federal contracting purposes. SBA 7(a) loans[8] support truck-mount equipment purchases, van acquisition, marketing investment, and working capital for qualifying firms. The relatively low startup cost compared to other building service industries makes carpet cleaning an accessible entry point for SBA-financed entrepreneurs. Additionally, 504/CDC loans[9] provide long-term, fixed-rate financing for major fixed assets such as real estate and equipment.
Top SBA Lenders
| # | Lender | Loans | Volume | Avg Loan |
|---|---|---|---|---|
| 1 | Newtek Bank, National Association | 64 | $47.3M | $739K |
| 2 | The Huntington National Bank | 184 | $24.0M | $130K |
| 3 | Regions Bank | 16 | $21.6M | $1.3M |
| 4 | Grasshopper Bank National Association | 8 | $14.2M | $1.8M |
| 5 | Live Oak Banking Company | 32 | $13.8M | $433K |
Frequently Asked Questions
Common questions about this industry.
What types of businesses operate as carpet cleaning services?
Firms range from solo van-based operators to national franchise systems like Stanley Steemer and Chem-Dry. About 6,858 establishments employ roughly 38,080 workers per the U.S. Census Bureau[5]. Business models include residential-focused, commercial maintenance, and diversified firms adding water damage restoration services.
How is the carpet cleaning industry structured?
The market is fragmented, with franchise systems competing against thousands of independent operators. Revenue exceeds $5 billion annually per the Bureau of Labor Statistics[6]. Profit margins typically range from 20 to 40 percent, with water damage restoration and specialty services commanding premium pricing.
What is the SBA size standard for Carpet Cleaning Services?
Per the SBA Table of Size Standards[7], NAICS 561740 has a size standard of $9.0 million in average annual receipts. This determines eligibility for SBA loans, federal contracting set-asides, and small business programs.
What NAICS codes are related to carpet cleaning services?
Related codes include NAICS 561720 (Janitorial), NAICS 561710 (Pest Control), NAICS 561730 (Landscaping), NAICS 561790 (Other Building Services), and NAICS 811420 (Reupholstery) per the U.S. Census Bureau[5]. Each provides complementary building maintenance functions.
Which industries hire carpet cleaning services most?
Property management companies, hotels, office building managers, residential landlords, and homeowners generate the most demand. Real estate agents also contract pre-sale carpet cleaning to prepare homes for market listing and showing.
What activities are included in NAICS 561740?
Core activities include carpet steam cleaning, dry cleaning, shampooing, upholstery cleaning, rug restoration, carpet dyeing, water damage extraction, pet stain treatment, tile cleaning, and deodorizing per the U.S. Census Bureau[5].
Can carpet cleaning businesses get SBA loans?
Yes, firms meeting the $9.0 million size standard qualify for SBA 7(a) loans[8] covering truck-mount equipment, vehicles, marketing, and working capital. The low startup cost makes carpet cleaning a popular category for SBA-financed new business launches.
What cleaning methods do carpet cleaning services use?
Primary methods include hot water extraction (steam cleaning), dry compound cleaning, encapsulation, bonnet cleaning, and shampooing per the Bureau of Labor Statistics[6]. Method selection depends on carpet type, soiling level, drying time requirements, and client preferences.
Sources & References
Government datasets and editorial sources used in this report.
- [1]U.S. Bureau of Labor Statistics, Quarterly Census of Employment and Wages bls.gov
- [2]U.S. Census Bureau, Economic Census census.gov
- [3]U.S. Census Bureau, County Business Patterns census.gov
- [4]U.S. Small Business Administration, SBA 7(a) Loan Program Data data.sba.gov
- [5]U.S. Census Bureau census.gov
- [6]Bureau of Labor Statistics bls.gov
- [7]SBA Table of Size Standards sba.gov
- [8]SBA 7(a) loans sba.gov
- [9]504/CDC loans sba.gov
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