NAICS 112390 Quarterly Industry Report
Other Poultry Production
Comprehensive industry research for valuation professionals, business owners, buyers, and lenders
NAICS Code: 112390Sector: Agriculture, Forestry, Fishing and Hunting (11)Updated: Q1 2026
About This Report
This Fair Market Value industry report (NAICS 112390) provides valuation-focused intelligence for professionals assessing specialty poultry production businesses. Additional data is drawn from Bureau of Labor Statistics[6].. Data is compiled from USDA NASS Census of Agriculture[3], USDA ERS poultry market analysis[7], and SBA size standards[8] to support business appraisals, acquisition due diligence, lending decisions, and investment analysis for specialty poultry enterprises.
Industry Definition & Overview
Other Poultry Production (NAICS 112390) encompasses establishments primarily engaged in raising poultry species other than chickens for meat or egg production and turkeys, including ducks, geese, ostriches, emus, pheasants, quail, and other specialty poultry. These operations serve diverse market channels ranging from high-end restaurant suppliers and ethnic food markets to feather and down product manufacturers and live bird sales for hunting preserves. The USDA Census of Agriculture[3] captures specialty poultry production data, though the sector is smaller and more fragmented than mainstream chicken and turkey production.
Duck production represents the largest commercial segment within this classification, with operations concentrated in the Midwest and eastern states supplying both domestic restaurant demand and export markets. Ostrich and emu farming experienced rapid growth in the 1990s followed by market consolidation, with remaining operations focused on meat, oil, leather, and feather products. Pheasant and quail farms supply both food markets and hunting preserves, while geese production serves seasonal holiday markets and down feather industries. The USDA Economic Research Service[4] notes that specialty poultry operations often command premium pricing but face thinner market channels and higher per-unit marketing costs compared to conventional poultry.
Business valuations for specialty poultry operations require assessment of species-specific breeding stock value, housing and processing infrastructure, established buyer relationships, brand recognition in niche markets, and compliance with USDA FSIS[5] processing and inspection requirements. Market access and customer concentration risk are particularly important given the limited number of wholesale buyers for most specialty poultry products.
What's Included in This Industry
- Sector-specific valuation multiples and financial benchmarks for specialty poultry production operations
- Revenue and profitability analysis across duck, ostrich, emu, pheasant, quail, and goose production segments
- SBA size standard classification and lending threshold data for NAICS 112390
- Comparable transaction data from recent specialty poultry farm sales, acquisitions, and business transfers
- Market channel analysis covering restaurant supply, ethnic food markets, hunting preserves, and direct sales
- Workforce and labor cost benchmarking for specialty poultry farm operators and processing staff
- Industry risk assessment including niche market demand volatility, disease exposure, and regulatory compliance
- Species-specific production analysis covering growth rates, feed conversion, and market weight targets
- Capital expenditure profiles for specialty housing, processing facilities, and cold chain infrastructure
- Regulatory compliance overview covering USDA inspection requirements and state poultry licensing standards
NAICS Classification Hierarchy
| Level | Description | Code |
|---|---|---|
| Sector | Agriculture, Forestry, Fishing and Hunting | 11 |
| Subsector | Animal Production and Aquaculture | 112 |
| Industry Group | Poultry and Egg Production | 1123 |
| NAICS Industry | Other Poultry Production | 11239 |
| National Industry | Other Poultry Production | 112390 |
Related NAICS Codes
| Code | Description | Relationship |
|---|---|---|
| 112310 | Chicken Egg Production | Chicken egg production operations that share poultry industry feed supply chains, veterinary services, and equipment supplier networks |
| 112320 | Broilers and Other Meat Type Chicken Production | Broiler chicken production operations sharing poultry housing technology, biosecurity protocols, and feed ingredient procurement channels |
| 112330 | Turkey Production | Turkey production operations that share poultry industry infrastructure, processing equipment standards, and regulatory compliance frameworks |
| 112340 | Poultry Hatcheries | Poultry hatchery operations that supply day-old birds for specialty species including ducks, geese, pheasants, and quail production farms |
| 311615 | Poultry Processing | Poultry processing establishments that slaughter and package specialty poultry species for wholesale distribution to restaurants and retailers |
| 424440 | Poultry and Poultry Product Merchant Wholesalers | Poultry and poultry product merchant wholesalers that distribute specialty poultry products to restaurant, ethnic food, and retail market channels |
SBA Lending Summary
96
Total SBA Loans
$158.6M
Total Loan Volume
$1.7M
Average Loan Size
18 yrs
Average Loan Term
7.88%
Average Interest Rate
288
Jobs Supported
Source: SBA 7(a) Program Data, U.S. Small Business Administration — FY 2025[2]
Key Insight: The SBA[9] classifies Other Poultry Production (NAICS 112390) with a size standard of $3.5 million in average annual receipts. Most specialty poultry operations are small-scale enterprises well within this threshold, qualifying for SBA-backed lending[10], government contracting preferences, and USDA agricultural support programs designed for small farm businesses. Eligible businesses can access SBA 7(a) loans[11] for working capital, equipment, and acquisition financing, while 504 loans[12] support major fixed-asset purchases including real estate and heavy machinery.
Top SBA Lenders
| # | Lender | Loans | Volume | Avg Loan |
|---|---|---|---|---|
| 1 | First Financial Bank | 80 | $132.2M | $1.7M |
| 2 | Southern Bancorp Bank | 8 | $20.5M | $2.6M |
| 3 | BankFirst Financial Services | 8 | $6.0M | $750K |
Frequently Asked Questions
Common questions about this industry.
What is the NAICS code for specialty poultry production?
Other Poultry Production is classified under NAICS code 112390, covering establishments raising poultry species other than chickens for eggs or meat and turkeys, including ducks, geese, ostriches, emus, pheasants, and quail.
What is the SBA size standard for specialty poultry?
The SBA[9] sets the size standard for NAICS 112390 at $3.5 million in average annual receipts, qualifying most specialty poultry operations for small business lending programs and contracting preferences.
What species are included in NAICS 112390?
This classification covers duck production, goose production, ostrich farming, emu farming, pheasant production, quail production, and other specialty poultry per the U.S. Census Bureau[13] NAICS definitions.
What factors drive specialty poultry operation valuations?
Key valuation drivers include breeding stock genetics and inventory, species-specific housing infrastructure, established buyer relationships in niche markets, brand recognition, processing capability, and geographic proximity to target customer channels.
What market channels do specialty poultry farms serve?
Primary channels include upscale restaurants, ethnic food markets (duck is prominent in Asian cuisine), hunting preserves (pheasant and quail), direct-to-consumer sales, and specialty product markets for feathers, down, leather, and oils per USDA ERS[4] market data.
What risks affect specialty poultry valuations?
Key risks include concentrated customer bases, niche market demand volatility, avian disease exposure per USDA APHIS[14] monitoring, limited processing infrastructure for non-chicken species, and regulatory compliance costs for small-volume producers.
How does duck production compare to other specialty poultry?
Duck production is the largest commercial segment within NAICS 112390, serving both domestic restaurant demand and export markets. Operations range from large integrated companies to small farms, with Pekin ducks dominating commercial production for meat markets.
What regulatory requirements apply to specialty poultry?
Specialty poultry must comply with USDA FSIS[5] inspection requirements for commercial processing, state poultry licensing standards, and biosecurity protocols. Small producers may qualify for exemptions under USDA small-producer processing rules.
Sources & References
Government datasets and editorial sources used in this report.
- [1]U.S. Bureau of Labor Statistics, Quarterly Census of Employment and Wages bls.gov
- [2]U.S. Small Business Administration, SBA 7(a) Loan Program Data data.sba.gov
- [3]USDA Census of Agriculture nass.usda.gov
- [4]USDA Economic Research Service ers.usda.gov
- [5]USDA FSIS fsis.usda.gov
- [6]Bureau of Labor Statistics bls.gov
- [7]USDA ERS poultry market analysis ers.usda.gov
- [8]SBA size standards sba.gov
- [9]SBA sba.gov
- [10]SBA-backed lending sba.gov
- [11]SBA 7(a) loans sba.gov
- [12]504 loans sba.gov
- [13]U.S. Census Bureau census.gov
- [14]USDA APHIS aphis.usda.gov
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